Porsche discontinues diesel models
Porsche announces that it will drop all diesel models from its current lineup effective immediately. Production of diesel Porsches has been on hold since February.
The diesel scandal's effect on the automotive world has been felt far and wide since becoming public in 2015. When it was found that Volkswagen had been cheating emissions tests, public confidence in the fuel plummeted with sales going from record highs to considerably less. Inaccurate reporting from the media in addition to the inaccurate test results didn’t help matters, but it has thrust more momentum behind alternative fuels. Porsche is the latest to announce it will discontinue its diesel offering in favour of electric and hybrid powertrains.
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Porsche had already paused production of its Cayenne and Panamera diesel models in February to contemplate its next steps, with stricter emissions testing and the bad publicity its parent company received over dieselgate meaning that Porsche had a lot to think about. Ultimately the German brand has decided to remove diesel cars from its range for good.
Oliver Blume, CEO of Porsche AG said: 'Porsche is not demonising diesel. It is, and will remain, an important propulsion technology. We as a sports car manufacturer, however, for whom diesel has always played a secondary role, have come to the conclusion that we would like our future to be diesel-free.'
It’s a decisive move from Porsche, but current diesel owners shouldn’t worry about manufacturer support for their cars as Blume confirmed the brand 'will continue to look after our existing diesel customers with the professionalism they [owners] expect.” While reassuring, it raises questions about the residual values of diesel Porsches in years to come.
In 2017 just 12% of Porsches worldwide were ordered in diesel flavour, further validating its decision not to reinstate the engines. By contrast, 63% of all Panameras sold in Europe are hybrid models and that is the new avenue Porsche will pursue. The new 2019 Porsche Taycan will become the first all-electric Porsche and usher in a new era for the prestigious brand that will see an increasing number of electric and hybrid vehicles in its range.
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