Producers of a new film documenting the rise and fall of Rover are looking for interviewees – here’s how you can help

Filmmaker John Clancy, through British car resource AROnline, is setting out to document the Rover 75's popularity and production history for the vehicle's 20th anniversary this year – but he needs your help.

Clancy is seeking former assembly line workers, factory and dealer management, development engineers or anyone involved in the construction, design and promotion throughout the 75’s seven year production run. He is also hoping to find footage of the vehicle within Cowley's production facility.

All contributions are welcomed, no matter how small. ‘Any footage – regardless of a still or moving production line – would be gratefully received,’ explained Clancy.

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The release date is yet to be confirmed, and depends on how much footage can be found. All owners will be contacted further down the line as to the progress of the documentary.

‘At this stage, we are just testing the water and merely looking for ex-Rover staff to stake their interest in helping,' explained senior AROnline contributor Mike Humble.

Do you have footage of the Rover 75 being constructed? You can email John Clancy at

The Rover 75 story

Once believed to be the vehicle that could save Cowley’s reputation, the Rover 75's retro aesthetics and questionable build quality instead left the saloon fighting for life in the doldrums of Britain’s cheap used car market – though they're now looking like great affordable modern classics.

Unveiled to the public during the 1998 Birmingham Motor Show, Rover’s first deliveries to new owners commenced in February 1999. Production ceased on April 8, 2005 with the MG Rover Group entering administration – but not before the ‘budget Jaguar’ had undergone surgery to support a new front end and revamped interior. Not long before death, a serious performance variant appeared with Ford Mustang 4.6-litre V8-power.

Blinded by what TV journalists and misinformed enthusiasts have to say, the 75 – suffering the same curse as its manufacturer – is often overlooked or judged as a monumental failure. However, this is far from the case. Rover's flagship model sold in strong numbers and a vast swathe of them are still on the road today.

Enjoyed by growing numbers of enthusiasts, John Clancy's documentary is set to disprove the myths and highlight the merits of the Rover 75's craftsmanship and mechanical prowess.


Picture by Matt Howell